Top 200,000 authority brands extracted from Gemini 4 Hydrogen's parametric memory

The brands that live in Gemini's brain rent free

The 382 brands with the most authority, placed by how the model ties them together. Each line joins two brands when the model names one among the first 10 brands it ties to the other. Larger dots hold more authority. Drag to turn the map, scroll to zoom, and point at a dot for its name and rank.

What this is

How it was done

We asked the model three kinds of question, 52,923 times in total, and kept every answer.

1. Name brands

   1,105 times with no topic. The answers show which brands come to the model first.

   name 100 brands, one per line, say nothing else

2. Name brands for an industry

   7,406 times, 100 for each of 74 industries, from airlines to water utilities.

   name 100 brands that you associate with the following industry, one per line, say nothing else industry: Beverages

3. Name the brands tied to each brand

   44,412 times: once for every brand from steps 1 and 2, and once more inside each of its industries.

   name 100 brands most closely associated with the following brand, ordered from most to least associated, one per line, say nothing else brand: Coca-Cola name 100 brands most closely associated with the following brand in the following industry, ordered from most to least associated, one per line, say nothing else brand: Coca-Cola industry: Beverages

Every answer in step 3 is a list of links from one brand to others, strongest first. The authority score comes from those links.

The 25 brands with the most authority

Ranked across all industries. Apple, Microsoft and Google lead.

1. 1Apple 100.0
2. 2Microsoft 94.3
3. 3Google 90.9
4. 4Samsung 88.6
5. 5Amazon 86.7
6. 6Sony 85.2
7. 7Meta 84.0
8. 8Intel 82.9
9. 9AMD 81.9
10. 10Nike 81.0
11. 11Windows 80.2
12. 12Alphabet 79.5
13. 13Nvidia 78.9
14. 14Dell 78.3
15. 15HP 77.7
16. 16Adidas 77.2
17. 17LG 76.7
18. 18Lenovo 76.2
19. 19Toyota 75.7
20. 20Asus 75.3
21. 21Xbox 74.9
22. 22Mercedes-Benz 74.5
23. 23YouTube 74.2
24. 24Tesla 73.8
25. 25BMW 73.5

The leading brand in each industry

The brand with the most authority inside each of the 74 industries. Select an industry to see its top 10.

Runaway leaders and dead heats

In some industries one brand holds far more authority than the next. In others the top two are almost level. Each bar shows the second brand's score when the leader's is 100.

Brands the model knows through other brands

These 12 brands rank in the top 300, yet the model never named one of them in 8,511 questions that asked for brands. Each one enters the network when the model is asked about its parent.

What you can do with this data

• See where a brand sits

  Its rank and authority across all brands and inside each of its industries, in the model that now answers in Google's AI search. Look up a brand.

• See who the model ties it to

  The brands the model names next to it, in order, and the brands whose answers lead back to it.

• See who leads an industry

  The full ranking for each of the 74 industries, with the distance between each brand and the leader.

Data from 52,923 calls to Gemini 4 Hydrogen on 13 November 2026. 187,070 of the 239,266 brands have an overall rank. A study by DEJAN.