Category: AI
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What is “Help Me Write” in Chrome?
Introduction “Help Me Write” is Google Chrome’s AI-powered writing assistant designed to help users create short-form content directly within their web browser. Launched with Chrome version 121, this feature leverages artificial intelligence to generate text suggestions based on user prompts and the context of the webpage you’re viewing. How Does Help Me Write Work? The…
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Introducing Tree Walker
Stop Guessing, Start Optimizing. Introducing Tree Walker for the New Era of AI Search The digital marketing landscape is in the midst of a seismic shift. With the rise of AI-powered search engines and generative experiences, the old rules of SEO are being rewritten. Marketers and content strategists are asking the same urgent question: “How…
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Does Schema Help With “AI”?
This test is designed to show whether Open AI’s browsing tool does a better job at supplying their model GPT-5 with grounding context from a page with schema. We took the exact HTML from the original experiment here, stripped off the “experiment” from the title and header and uploaded here and here and then ran…
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Your website is about to start talking. Are you ready for this?
Chrome is about to give all websites a voice through a built-in version of Gemini. Your visitors will have completely private chats with it. No external API calls to Google’s servers and once loaded you can even switch off the internet – it will still work! What will they talk about? The Silent Web is…
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People call them AI. That’s it.
Poll Results on Social Media: What Do We Call ChatGPT, Claude, Gemini, Perplexity? Across 864 total votes collected on social media polls, respondents gave a fragmented view on how to label tools like ChatGPT, Claude, Gemini, and Perplexity. Results: Overall, the dominant label is still AI, though notable minorities prefer “Chatbots,” “AI Assistants,” or alternative…
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GPT-5 Made SEO Irreplaceable
OpenAI’s latest model is trained to be intelligent, not knowledgeable. Wait, what? Yup. You read that right. Here’s an example: Now, you may think this is some pretty esoteric knowledge not broadly relevant to most end users and you’re right. But here’s a tiny, open source model from Google, Gemma 3 4B, just knowing this…
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Google’s Query Fan-Out System – A Technical Overview
We have successfully replicated Google’s query fan-out approach following their research papers and this article describes the exact mechanics of automatically generating multiple intelligent variations of search queries using a trained generative neural network model. Unlike traditional systems that rely on pre-defined rules or historical query pairs, this system can actively produce new query variants…
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GPT-5 System Prompt
Here it is: Credit to: https://x.com/elder_plinius/status/1953583554287562823H/T https://x.com/DarwinSantosNYC for spotting it.
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Human Friendly Content is AI Friendly Content
What do humans and AI have in common? We don’t read. Instead we rely on attention mechanisms to process text information. When optimising content for AI and humans you must get to the point early and optimise content to reduce cognitive load. Striking parallels in attention and information processing Transformers use attention mechanisms mathematically equivalent to…