DEJAN evaluates brand visibility by distinguishing between what an AI model recalls unprompted from its internal training weights and what it retrieves from live web citations.
flowchart TD
subgraph Input["AI Model Input"]
Q["User Query"]
end
subgraph Processing["Model Processing"]
PM["Parametric Memory<br/>(Static Weights)"]
GM["Grounded Retrieval<br/>(Live Search & Sources)"]
end
subgraph Output["Output & Audit Method"]
R1["Unprompted Recall<br/>(Treewalker)"]
R2["Cited Answers<br/>(Grounding Inspector)"]
end
Q --> PM
Q --> GM
PM --> R1
GM --> R2Referenced by