The platform contrasts pure parametric memory with grounded search results to expose discrepancies between a model's internal training data and live web facts, using the Fact & Gap Checker to classify claims as confirmed, contradicted, or missing knowledge gaps.

flowchart LR
    A[Brand Entity] --> B[Parametric Memory Probe]
    A --> C[Grounded Memory Research]
    B -->|Zero-Shot / Logprobs| D[Recalled Claims]
    C -->|Live Search / URL Context| E[Verified Findings]
    D --> F[Fact & Gap Checker]
    E --> F
    F --> G[Confirms / Contradicts / Gaps]