AI Rank
Our AI visibility and rank-tracking framework that probes language models to map how they perceive and associate brands.
Traditional search tracking is losing its meaning. As search results become more personalized and AI summaries answer users' questions directly, simply measuring where a webpage sits in a list of blue links is no longer enough.
That is why we built AI Rank. It is a new visibility and rank-tracking framework designed for a world where search runs on language models, not simple keywords. Instead of counting link positions, AI Rank directly probes models like Gemini. It reveals exactly how these models perceive a brand and what they associate it with.
By analyzing the model's own outputs, AI Rank maps out the hidden associations, competitive landscapes, and shifting market perceptions that define a brand's presence online. This same underlying technology also powers our other tools, like the Grounding Classifier and Tree Walker.
AI Rank is our practical answer to measuring brand authority in a generative world. It shifts the focus from rigid keyword tracking to the broader semantic context, helping you understand how AI-driven search engines truly see your business.
AI Rank is our AI visibility and rank-tracking framework, built on the idea that modern search runs on language models that construct semantic association networks, not simple keyword rankings. Instead of tracking where a page sits in a list of blue links, AI Rank directly probes models like Gemini to reveal how they perceive a brand and what they associate it with.
Traditional rank tracking is losing meaning as results become personalised and as answers are satisfied directly in AI summaries. AI Rank moves the focus to the broader semantic context a brand lives in: hidden associations, competitive landscape, and shifting market perception drawn straight from the model's own outputs.
The same underlying technology powers several of our tools, including the Grounding Classifier and Tree Walker. It's our practical answer to measuring AI visibility and brand authority in a search world driven by generative models.